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€ 700.00
€ 670.00
BRONZE Seller in
Genova, Italia
Iconic Evian advertising poster, coming from an original urban billboard in the streets of Paris, part of the famous "Welcome to the Mountain of Youth" campaign, visual manifesto of the "Live Young" concept. The image, ironic and highly recognisable, represents two elderly figures in a playful and vital way, immersed in a glacial Alpine landscape: a direct metaphor of the purity, freshness and timeless energy associated with the Evian brand. A visual communication of great impact, which has become a symbol of contemporary European advertising. Printed in large format for posting on original paper for urban use, it retains an authentic patina that testifies to its real city exposure, making it a sought-after object for collectors of graphic design, advertising and contemporary visual culture. Details: • Brand: Evian • Campaign: Welcome to the Mountain of Youth • Period: contemporary / recent • Provenance: original urban poster – Paris • Dimensions: 120 × 170 cm • Support: poster paper Conditions: Good overall condition, with light creases and waviness at the edges consistent with urban use. No image loss. It is not a decorative reprint. Perfect as a statement piece for modern interiors, creative spaces, concept stores or collections dedicated to international advertising design. ⸻ Hashtags (20) #evian #advertisingdesign #graphicdesign #posterdesign #urbanposter #frenchadvertising #contemporarydesign #visualculture #branding #affiche #designcollectibles #posterart #parisstreet #popdesign #moderninteriors #designstatement #advertisingart #graphicposter #collectibledesign #intondoselection
ID: 128219-1765997302-138771
