Founded in Tokyo in 2002 by Japanese designer Oki Sato (Toronto, 1977), the design studio Nendo ("clay", in Japanese) is one of the most productive in the world. In the year of its foundation, Sato completed his master's degree in architecture at the Waseda University in Tokyo and visited Milan during the Salone del Mobile, a journey that marked the beginning of a series of collaborations that would bind Nendo to a number of Italian design brands, including Moroso, Cappellini, Oluce and Bisazza. The studio's collaborations with prestigious international brands also include Louis Vuitton, Hermès, Camper, Baccarat, Puma, Coca-Cola, just to name a few. From the design of objects, furnishings and interiors, to graphics and corporate branding, Nendo is faithful to a design method in which irony and spontaneity (each project is born from Sato's abstract sketches) go hand in hand with the quality of execution. Each of Nendo's creations aspires to provoke an emotional reaction in the user of the object, maintaining the balance between maximum expressiveness and minimum elements: a "lightness" that often leads to the description of his pieces as poetic works.

Meet the designers

Gio Ponti

Piero Fornasetti

Fratelli Castiglioni

Joe Colombo

Nanda Vigo

Ettore Sottsass

Marco Zanuso

Luigi Caccia Dominioni

Ico Parisi

Charles & Ray Eames

Gae Aulenti

Pietro Chiesa

Vico Magistretti

Giotto Stoppino

Tobia Scarpa

Carlo Nason

Marcello Cuneo

Vittorio Dassi

Paolo Buffa

Max Ingrand

Gastone Rinaldi

Pia Guidetti Crippa

Gaetano Pesce

Richard Sapper

Ingo Maurer

Gabriella Crespi

Paul McCobb

Paul Tuttle


Alvaro Siza

Carl Jacob Jucker

Ernesto Basile

Sergio Mazza

Osvaldo Borsani

Oscar Torlasco

Le Corbusier

Willy Rizzo

Gaetano Sciolari

Carlo De Carli

Angelo Lelli

Gino Sarfatti

Marcel Breuer

Carlo Scarpa

Massimo & Lella Vignelli

Verner Panton

Guglielmo Ulrich

Franco Albini

Angelo Mangiarotti

Enzo Mari

Tito Agnoli

Eero Saarinen

Ludwig Mies van der Rohe

Alessandro Mendini

Cleto Munari