1980s advertising poster "ITALY WORLD CHAMPION 1982"
"LE COQ SPORTIF" OFFICIAL SUPPLIER OF THE ITALIAN NATIONAL FOOTBALL - RIVIERA Distributor in Garbagnate Milanese (MI)
Le Coq sportif (French for "The Sports Cock") is a French company producing sports equipment, such as shoes and jerseys. It was founded in 1882 by Émile Camuset, who was its president for many years, but only in 1948 did the company's distinctive brand appear for the first time. In 1988 it was acquired by Adidas, while since 2005 it has been owned by the Swiss company Airesis SA.