Glazed and hand-decorated majolica vase by Deruta (Perugia), mid-20th century.
The Società Anonima Maioliche Deruta factory was founded in 1910 on the ashes of the Cooperativa Fabbriche Deruta, established in 1903 by Cesare Boschi. The technical and artistic direction is entrusted by the founder Alfredo Santarelli to the master Alpinolo Magnini, former teacher at the School of Applied Majolica Art in Deruta, who is credited with having strongly contributed to the rebirth of Deruta ceramics. The production initially consisted of sixteenth-century style ceramics. In 1910 the Società Anonima Maioliche Deruta participated, awarded with a diploma and gold medal, in the Spoleto Exhibition and in 1911 obtained widespread recognition at the Universal Exhibition in Rome. From 1916 to 1918 he collaborated with the Serafino Volpi company, with the title of factory manager. The factory remained active until 1920, when it was taken over by Biagio Biagiotti who changed its company name to Cooperativa Maioliche Deruta, confirmed the technical and artistic direction of Alpinolo Magnini and combined traditional style production with modern style production. In 1925 the manufacture merged into the Italian Artistic Maioliche Consortium (C.I.M.A.) founded by Biagiotti and Giuseppe Baduel. The production, consisting of traditional, modern, rustic majolica and copies from the ancient, thanks to the consortium of which it is part, achieves great commercial success both in Italy and abroad. Since 1927 the factory, thanks to Biagiotti's idea of a modern business, has adopted electric ovens and machinery. In the 1930s, among others, he collaborated with the Franco Mari factory. After the war, the factory's production was based on a provincial but interesting rationalism and numerous artists began collaborations in various capacities. Since 1945 the Milanese ceramist Nino Strada has been working at the factory, in the following years Gabriele Bicchioni, Emma Bonazzi, Enrico Ciuti, Ezio Cocchioni, Marcello Fantoni, Ruffo Giuntini, Gaetano Magazzù, Cesare Margaritelli, Aldo Pascucci, Settimio Rometti, Gennaro Strino, Alberto Stolz and David Zipirovic. In the 1950s the factory was based in Perugia in via del Forte 14. Among the collaborators of the following years we remember: Germano Belletti, Piero Dorazio, Cesare Teobaldo Pimpinelli, Giovanni Conti, Nello Giuliani and Graziella Melinelli. The manufacture remained active until 1976. Piece in excellent condition as can be seen from the photos; there is a very slight firing thread at the mouth.
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SILVER Seller in Torino, Italia
