Pepsi-Cola advertising sign in enamelled metal, 1970s















Iconic Pepsi-Cola advertising sign made of enameled metal, dating from the 1970s. The design incorporates the classic logo with red cursive lettering, set against a wavy background in shades of white, red and blue, evoking the palette of the American flag and the visuals typical of the pop culture of the second half of the 20th century. The sign has the words "Reg Trademark - Marque Déposée" in the bottom corner, a detail that confirms its destination to the European market, most likely distributed in Italy, France or Germany in the context of local advertising campaigns, promotions or commercial supplies for bars and distributors. The glaze retains a good gloss, with traces of use and patina consistent with age, enhancing its authenticity. The work is perfect as an industrial or pop decorative element, ideal in residential and commercial settings in vintage, diner, loft or retail styles.
ID: 180-1747905008-124661